3 Top Tips For a Successful SEO Strategy For Your Business

Nowadays, SEO has become an integral part of just about every businesses marketing strategy. Not only is SEO an integral part of a successful marketing strategy, but it is something that needs to be focused on to maximize your marketing returns in today’s digital marketplace. In the article below, we will be going over the top 3 tips that you should focus on to have a successful SEO strategy for your business.

Top 3 Tips:

1. Come Up With a List Of The Right Keywords.

The first thing that you are going to want to do is make sure that you come up with a list of the right keywords. Having the research completed and knowing which keywords to target within your respective industry and niche will go long ways towards ensuring that you can maximize your results when it comes to your SEO strategy. Knowing which keywords to target is going to help you be able to identify the keywords to optimize for the best rankings. To successfully identify the top keywords in your respective market, you are going to want to be sure that you complete the required keyword research and narrow down the options. This will not only optimize your website to achieve the best possible rankings and traffic, but it will also help you optimize your conversions as well since you will be targeting the right kinds of keywords and key phrases that can help you achieve better quality traffic.

2. Set Up a Blog.

Another important thing that you are going to want to do when it comes to optimizing your website and SEO strategy is set up a content distribution network. The best way to do this is by setting up a blog and linking it to your social media accounts. This can be a great way to maximize your returns on your SEO strategy because it will allow your website to push out content which can help you achieve higher rankings within the search engines and propel your website to the top of the rankings for high-quality keywords and key phrases. Setting up a blog can not only do wonders for your traffic optimization, but it can also help lead to repeat visitors and better on-site stats along with better overall conversions.

3. Measure Your Results.

One of the biggest mistakes that people make when they are developing an entire SEO plan is their reluctance to focus on tracking the results of their strategies. The fact is, your strategy is only going to be as good as your tracking. If you do not accurately track whether or not the strategy is working, you will never really know whether or not specific sources are bringing you traffic and if particular keywords are either bringing you traffic or not. Thus, you will not be able to effectively optimize your strategy based on real actionable data and instead you will be marketing your business blindly.

Categories SEO

Top 3 SEO Myths That Everyone Should Know About

SEO, or search engine optimization, is a tricky thing to master. At the same time, it is vital to the success of your website. If you don’t have some solid foundation of search engine optimization in the framework of your site, it’s going to be incredibly hard to bring in as many visitors as you likely want. Making any living off of your site will also be quite a bit harder.

Of course, there are a lot of tips and tricks circling the internet meant to give people a shortcut to SEO success. It’s one of the most sought after topics when it comes to building websites. A lot of the information is misleading, however, and possibly even written by people that might not know what they’re talking about. Some think that people even leak misguided info on purpose to make sure as many other websites as possible are going to fail. Conspiracy theories aside, it seems appropriate to fight back against the wealth of nonsense that’s circulating out there. To get you started on the right foot, here are the top 3 SEO myths that you should avoid.

1 – Outgoing Links Are All That Matter

A lot of people think that all they need to do to grab the attention of Google is to include a ton of links to other websites. This can easily be seen as spam, however, especially if the links aren’t included in a natural manner. Anything you link to must have a direct purpose that relates to the content it’s being linked from. Also, internal links where you make sure to point visitors to other parts of your site are just as important, if not more so!

2 – Keyword Stuffing Means More Hits

This is one of the first mistakes a lot of webmasters make early on. The general thought is that the more keywords you happen to have on your page, the more likely it will be for Google to send tons of traffic from different searches your way. In fact, the opposite is true. The algorithm that gauges the merit of different websites versus its content and whatever people are searching for will immediately deem your site complete spam if all you’re doing is emptily throwing keywords out there. You have to focus on just a few. The fewer, the better.

3 – Buying Traffic Puts You Ahead

There are plenty of services out there where you can buy traffic for your website, as well as followers, likes, and subscriptions across a multitude of social media platforms. While you might see a boost in your numbers, it’s ultimately immensely empty. Time spent on a website is just as important as the hits, and it’s going to look quite bad for your ranking if you’re getting tons of visitors that click away almost immediately. Building up your audience naturally is the way to go.

Tips For New Website Builders

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Do you have a website in mind that you want to build and that is going to set the world on fire (not to mention your bank account)? Prior to building it, there are a few important things to take into consideration that will help get your site listed on page one of some of the popular search engines.

By following these SEO tips for you, you will be giving yourself a much better chance and put you much closer than 75% of the other websites that are simply put up on the internet without any planning at all. So, before you create your site, plan it out.

Here are a few SEO tips for you to gain superiority over a lot of the others.

SEO Tip #1.

Finding a niche by doing keyword research and narrowing down your main, broad keyword to one that is more targeted and more relevant to what your site will be about. Here’s an example: If your main subject and broad keyword in the basket are weaving, for instance, that’s a very broad keyword with a lot of search results and is very competitive. However, if you were to chose something like “basket weaving instructions” or “learning basic basket weaving” this will cut the competition down dramatically and it also contains the main keyword “basket weaving”.

SEO Tip #2.

Once you settle on a specific keyword phrase, choose a domain name using those specific keywords. As in our example above, you could choose learning-basic-basket-weaving.com. Finding the right keyword and selecting a domain name shouldn’t be done too quickly. Taking your time here will make a huge difference in the long run.

SEO Tip #3.

Once you’ve chosen a broad keyword, go to the Google Keyword Research Tool and type it in there to get keyword suggestions that are less competitive. Make sure that the keyword phrase you select has over 100 searches a month. Next, take the keyword phrase that you’ve selected and type into google search with quotation marks to see how competitive it is. The results should be under 10,000. If they are higher, then go back to the keyword research tool and try another phrase. This type of research is very time-consuming, typing in hundreds of keywords just to see what the results are. Another viable alternative is to get a good keyword tool that will automate the process and get your statistics for you almost instantly.

SEO Tip #4.

Now that you have your site built with your keyword domain, it’s time to optimize it with a title, description, and keywords. adding your title is very easy and should contain your main keyword in it and be short. The meta description should also contain your main keyword once or twice and be a short description of the site itself. The meta keywords should, of course, contain your main keyword plus other closely related keywords that you found using the Google Keyword Research Tool.

SEO Tip #5.

In the body text of your site, use your main keyword phrase near the top of the text on the page and near the end of the page a few times.The rule of thumb here is to not over use it but to only have it be between 3% and 5% of the total text on the front page of your website. This will give your page visitor a good first impression and make the search engine spiders happy too.