3 Top Tips For a Successful SEO Strategy For Your Business

Nowadays, SEO has become an integral part of just about every businesses marketing strategy. Not only is SEO an integral part of a successful marketing strategy, but it is something that needs to be focused on to maximize your marketing returns in today’s digital marketplace. In the article below, we will be going over the top 3 tips that you should focus on to have a successful SEO strategy for your business.

Top 3 Tips:

1. Come Up With a List Of The Right Keywords.

The first thing that you are going to want to do is make sure that you come up with a list of the right keywords. Having the research completed and knowing which keywords to target within your respective industry and niche will go long ways towards ensuring that you can maximize your results when it comes to your SEO strategy. Knowing which keywords to target is going to help you be able to identify the keywords to optimize for the best rankings. To successfully identify the top keywords in your respective market, you are going to want to be sure that you complete the required keyword research and narrow down the options. This will not only optimize your website to achieve the best possible rankings and traffic, but it will also help you optimize your conversions as well since you will be targeting the right kinds of keywords and key phrases that can help you achieve better quality traffic.

2. Set Up a Blog.

Another important thing that you are going to want to do when it comes to optimizing your website and SEO strategy is set up a content distribution network. The best way to do this is by setting up a blog and linking it to your social media accounts. This can be a great way to maximize your returns on your SEO strategy because it will allow your website to push out content which can help you achieve higher rankings within the search engines and propel your website to the top of the rankings for high-quality keywords and key phrases. Setting up a blog can not only do wonders for your traffic optimization, but it can also help lead to repeat visitors and better on-site stats along with better overall conversions.

3. Measure Your Results.

One of the biggest mistakes that people make when they are developing an entire SEO plan is their reluctance to focus on tracking the results of their strategies. The fact is, your strategy is only going to be as good as your tracking. If you do not accurately track whether or not the strategy is working, you will never really know whether or not specific sources are bringing you traffic and if particular keywords are either bringing you traffic or not. Thus, you will not be able to effectively optimize your strategy based on real actionable data and instead you will be marketing your business blindly.

Categories SEO

Top 3 SEO Myths That Everyone Should Know About

SEO, or search engine optimization, is a tricky thing to master. At the same time, it is vital to the success of your website. If you don’t have some solid foundation of search engine optimization in the framework of your site, it’s going to be incredibly hard to bring in as many visitors as you likely want. Making any living off of your site will also be quite a bit harder.

Of course, there are a lot of tips and tricks circling the internet meant to give people a shortcut to SEO success. It’s one of the most sought after topics when it comes to building websites. A lot of the information is misleading, however, and possibly even written by people that might not know what they’re talking about. Some think that people even leak misguided info on purpose to make sure as many other websites as possible are going to fail. Conspiracy theories aside, it seems appropriate to fight back against the wealth of nonsense that’s circulating out there. To get you started on the right foot, here are the top 3 SEO myths that you should avoid.

1 – Outgoing Links Are All That Matter

A lot of people think that all they need to do to grab the attention of Google is to include a ton of links to other websites. This can easily be seen as spam, however, especially if the links aren’t included in a natural manner. Anything you link to must have a direct purpose that relates to the content it’s being linked from. Also, internal links where you make sure to point visitors to other parts of your site are just as important, if not more so!

2 – Keyword Stuffing Means More Hits

This is one of the first mistakes a lot of webmasters make early on. The general thought is that the more keywords you happen to have on your page, the more likely it will be for Google to send tons of traffic from different searches your way. In fact, the opposite is true. The algorithm that gauges the merit of different websites versus its content and whatever people are searching for will immediately deem your site complete spam if all you’re doing is emptily throwing keywords out there. You have to focus on just a few. The fewer, the better.

3 – Buying Traffic Puts You Ahead

There are plenty of services out there where you can buy traffic for your website, as well as followers, likes, and subscriptions across a multitude of social media platforms. While you might see a boost in your numbers, it’s ultimately immensely empty. Time spent on a website is just as important as the hits, and it’s going to look quite bad for your ranking if you’re getting tons of visitors that click away almost immediately. Building up your audience naturally is the way to go.